Allied London's redevelopment plans at The Brunswick in Bloomsbury have been given a massive boost with the granting of extended restaurant licensing hours from 7 am until midnight.

Potential operators at The Brunswick will now be able to trade from 7.00 am until midnight with full 24 hour on site presence of staff and service providers. This will significantly enhance Allied London's letting strategy of offering a full range of good quality restaurants to the local residents, and visitors.

Restrictions in the original consent would have resulted in dinner closing at 8.30 pm. The extended hours will give cinema-goers at the Renoir more flexibility and enjoyment as well as general visitors to the shopping centre.

The latest deal to be signed will see Nando's take a restaurant of 322 sqm/3,466 sq ft. There is now one unit remaining for restaurant use facing the Renoir Cinema and providing a total of 411 sqm/4,424 sq ft with 232 sqm/2,497 sq ft on the ground floor.

The Brunswick spans over 55,000sqm/592,020 sq ft (on site of approximately 6 acres) and comprises 40 retail units, 400 residential flats and 500 secure car parking spaces. Allied London has been working with the scheme's original designer Patrick Hodgkinson and architects, Levitt Bernstein to create a £20 million development programme that will respect the needs of the local residents and business people while retaining the building's original architectural presence.

The re-development works to the grade II listed London landmark will greatly enhance the environment and the public realm, increase the size of the retail units and provide quality space. Comprehensive repair of the external fabric of the building will ensure a complete transformation of the building's physical environment together with renewal of the public entrances, paving, landscaping and lighting and full 24-hour on-site management and security with a new CCTV installation.

The anchor fashion offers are leading brand, French Connection, which has leased 302sqm/ 3,250sq ft and Oasis which has signed up for 223sqm/2,400 sq ft. In addition Superdrug has pre let 358sqm/3,853 sq ft t to complement the scheme's 3,900sqm/43,000 sq ft Safeway food store, whilst Starbucks was the first new catering outlet to commit to The Brunswick.

Allied London will create a high quality community retail and leisure venue with a relaxed feel where local residents and visitors can eat, drink and shop or just enjoy the surroundings, at any time of the day. Shops and restaurants with prominent frontage onto the central pedestrianised area, high quality public realm and outside seating will all contribute to creating the new 'High Street for Bloomsbury'.

Joint agents on the Brunswick are Markham Vaughan Gillingham (Nigel Gillingham 0117 909 9000) and Cushman & Wakefield Healey & Baker (Chris Braithwaite 020 7935 5000).

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For more information please contact Anna Coverdale or Eliza Moore at Coverdale Davis on 020 7287 9770 or e-mail eliza@coverdaledavis.com

NOTES TO EDITORS
Allied London - a major UK property company, owned by Deutsche Bank, JER Partners and management - has substantial investment and development projects in the UK's principal cities including London, Manchester and Glasgow.

Allied London specialises in complex town and city centre mixed-use and retail redevelopment schemes creating stunning projects based on principles of sustainable development, architectural excellence and efficient and economic deliverability. Working with both private and public sectors, it delivers original projects that combine creative vision with commercial rigour. A focused yet innovative approach is applied to each location with the ultimate goal of creating value. This is achieved by repositioning a site through imaginative development and redevelopment, or through state-of-the-art refurbishment and change of use. All the company's schemes – as well as its own business philosophy – reflect the growing demands on cities to be dynamic, modern and sustainable environments.

At present, the company currently has over 278,000 sq m (3 million sq ft) of real estate under ownership or management. Current development projects amount to in excess of 453,000 sq m (4.9 million sq ft), comprising office, retail, residential and leisure uses including London – 14,399 sq m (155,000 sq ft), Manchester – 418,050 sq m (4.5 million sq ft) and Glasgow – 51,095 sq m (550,000 sq ft).

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